Big Profit-Draining Mistakes to Avoid

An RJF Accounting Guide

Accounting Services Growth Services

Find out which five big mistakes to avoid now to help your young company survive and thrive in the future.

Running a successful business involves making countless decisions, and not all of them will lead to profit. Some mistakes can become significant drains on your company’s resources, impacting your bottom line. This free download is your comprehensive guide to identifying and avoiding such profit-draining mistakes. This information will be particularly insightful if your company is wrestling with the following issues:

  1. Expectation vs Reality: Every business starts with a vision, but there can often be a stark disconnect between expectation and reality. Our guide will help you set realistic business goals, manage expectations effectively, and adapt to the evolving realities of the business landscape to prevent costly disappointments and misguided decisions.
  2. Poor Cash Flow Management: Managing cash flow is fundamental to business survival and growth. Missteps in this area can lead to severe financial strain. Our guide will provide strategies for effective cash flow management, such as maintaining a cash reserve, timely invoicing, managing payables and receivables, and forecasting cash flow.
  3. Focusing on Turnover, Not Profit: While turnover is a measure of your business’s overall financial performance, it doesn’t reflect profitability. Our guide will explain why focusing solely on turnover can be misleading and how to place greater emphasis on profit margins, cost reduction, and value creation for sustainable business growth.
  4. Hiring a Cheap Accountant: Cutting corners when hiring an accountant can lead to expensive mistakes down the line. Our guide will highlight the importance of investing in a qualified and experienced accountant who can provide strategic financial advice, ensure regulatory compliance, and help you maximize your financial efficiency.
  5. Neglecting Marketing: Underestimating the power of marketing is a costly mistake. Our guide will emphasize the importance of a well-planned marketing strategy to build brand awareness, attract new customers, and retain existing ones. It will also cover different marketing channels and strategies that can provide a high return on investment.
  6. Wasting Time by Failing to Outsource: Many business owners make the mistake of trying to do everything themselves. Our guide will discuss the benefits of outsourcing non-core business activities, such as administrative tasks, IT services, or customer support. By outsourcing, you can save time, increase efficiency, and focus on strategic tasks that drive growth and profitability.

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Kristina WilliamsKristina Williams
16:24 21 Feb 24
We've been using RJF for our accounts, payroll and corporate tax for the last 4 years. I wouldn't hesitate to recommend them. Rob has been a real asset to our business as we embark on a fundraise, he's experience and knowledge is helping us ensure we have everything in order. Thanks Rob and the team at RJF
Tim Richardson
Tim Richardson
16:24 21 Feb 24
RJF are always responsive and professional, replying quickly and providing the support I need as a small business owner. I have used RJF for many years and their commitment to quality has never wavered. Whenever I need to contact them, they are friendly and go above and beyond. The services they provide are always timely and accurate and make my life so much easier.
Debbie Darling
Debbie Darling
16:24 21 Feb 24
The best accountants we've ever used! Efficient, well-informed, excellent communication and great at tax saving hints and tips. The text/email reminders to submit VAT and tax payments are amazing - we never miss a deadline! I can't recommend RJF Accountants highly enough!
Laura Tudor
Laura Tudor
16:24 21 Feb 24
I'm so glad I found RJF Accountants. Rob is such an incredible support and the team have made everything seamless and easy to work with. I've recommended them to several other companies and will continue to do so.
Emma McCallum
Emma McCallum
16:24 21 Feb 24
We have been using RLF Accountants for some time and are extremely pleased with the service Rob and his team provide. They are professional and helpful, providing valuable accounting advice for all our business requirements. We would definitely recommend them.
Jo Peel
Jo Peel
16:24 21 Feb 24
Working with Rob takes the stress out of my accounts so that I can focus on the job at hand without tying myself in knots. I've recently become VAT registered and he has made me feel so much more relaxed about the process, with clear conversations and great tools to get the job done.
Tom Darlow
Tom Darlow
16:24 21 Feb 24
Starting a company is full of uncertainties - one area where we haven't had to loose sleep is our financial & accounting ops. Rob is there in your darkest hour and there to put you on the right track for tomorrow. A+ service for us at Trunk.
Christian Morrall
Christian Morrall
16:24 21 Nov 23
I've had the pleasure of working with RJF Accountants and specifically Rob for my business accounting needs, and I couldn't be happier. Rob has consistently been accessible and incredibly helpful whenever I've had questions or needed support. His knowledge and dedication have been invaluable to me, and I highly recommend RJF Accountants to anyone in need of expert financial services. Thank you, Rob, for your outstanding assistance!
Stuart Duncan
Stuart Duncan
16:24 21 Jul 23
Worked with Rob and the RJF team for over 2 years. He did our business and directors accounts. Awesome service. Really easy to work, super responsive and with and a whole bunch of extra perks thrown in - love the weekly newsletter with tips and tricks for being more effective as a small business owner. Would gladly work with him again and would highly recommend to all.
Debbie Darling
Debbie Darling
16:24 21 Jul 23
RJF took over the management of my company's accounts in April 2023 and I can't praise Rob highly enough! The collation of my accounts for tax purposes was straightforward and the submissions process was managed perfectly, with payment amounts and due dates provided in a separate, easy to read document. I'm delighted to be working with Rob and the team!
Jay WilliamsJay Williams
12:55 24 Apr 23
Been with RJF for a short time and they have already helped with cashflow and overall financial management
Ken MeaneyKen Meaney
16:13 13 Oct 22
We moved our financial management and reporting to RJF Accountants 12 months ago, we needed more of an outsourced Finance Director to give us deeper knowledge and guidance both locally and internationally. Rob and his team at RJF are experts in their field and take the time to genuinely understand the businesses they support and the people within them.I highly recommend RJF Accountancy to businesses that need more than just a basic accountancy service, we have been entirely satisfied from day one and look forward to a continued relationship with Rob and his team.
Moylan MoylanMoylan Moylan
12:02 07 Oct 22
Thanks to Rob and the team at RJF in getting our first accounts done and filed on time. We are extremely busy and didn't have the time to have everything filed and ready. They pulled out all the stops. Great supportThanks also to Rob for his advice and support especially in relation to various taxation scenarios, EIS and SEISS, other options and opportunities and regulations. Much appreciated.
Judy LeungJudy Leung
14:10 15 Dec 21
I switched to RJF because I needed an accountant who could also offer advice and insight into startup finance and tax related queries, not just deal with the compliance side. I'm extremely pleased I made the move because Rob and his team have been fantastic, always responsive and helpful. It's clear Rob has a lot of experience and is passionate about startup finance and entrepreneurship. I've already referred another business owner to him and am happy to recommend RJF.
Danny RodgersonDanny Rodgerson
20:02 26 Nov 21
Rob and his team are professional, courteous and always friendly. Rob will make the time to reply to all my ramblings - whatever time of day! He's knows how to advise businesses on their accounting needs. I previously referred clients to Rob, but became one myself when I set up alone, and I can now see why they all raved about RJF.
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